Marketing Coordinator

Forest City, North Carolina, United States | Full-time

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King Law Offices is seeking a talented and motivated Marketing Coordinator to join our team. As a full-time Marketing Coordinator, you will play a crucial role in developing and implementing marketing strategies to promote our legal services and enhance our firm's brand presence. This is an exciting opportunity to work in a professional, collaborative, and forward-thinking environment.

 About King Law

King Law is a general practice law firm with headquarters located in Western North Carolina, and multiple branch locations in North and South Carolina, serving the Carolinas since 2002.  The firm’s Big Four practice areas include Family Law, Criminal Law, Civil Litigation, and Estates and Elder Law.

Core Values: Compassion.  Innovation.  Trust.  Advocacy.

 Responsibilities:

·       Monitor and analyze the performance of marketing efforts, including website traffic and social media engagement.

·       Monitor and analyze the effectiveness of marketing efforts and make data-driven recommendations for improvements.

·       Create and maintain content for the firm’s website, blogs, and social media platforms.

·       Drafting and scheduling weekly social media post for all platforms.

·       Drafting and scheduling monthly client newsletters.

·       Manage the firm’s Google, Yelp, Find Law, and Google local service ads.

·       Collaborate with the legal teams to create and promote content related to legal updates, case successes, and relevant industry news.

·       Conduct market research to identify new opportunities and stay updated on industry trends.

·       Manage the firm’s online reputation and engage with clients on review platforms.

·       Work with external vendors and agencies as needed for marketing projects.

·       Adhere to ethical guidelines and regulations applicable to the firm’s marketing.

·       Manage marketing budgets and resources effectively.

Qualifications:

·       Bachelor's degree in marketing or related field.

·       Previous marketing experience.

·       Strong understanding of digital marketing, content creation, and social media management.

·       Excellent written and verbal communication skills.

·       Proficiency in using marketing tools and software.

·       Highly organized with strong project management skills.

·       Creative thinking and problem-solving abilities.

·       Knowledge of ethical considerations and regulations related to legal marketing.

 

The position of Marketing Assistant is full-time, Monday-Friday, 8 AM until 5 PM. This is a non-exempt role, paid an hourly wage.

King Law offers a great benefits package to all full-time employees, including competitive compensation, bonus, a company issued computer, employee health insurance, optional dental, vision, short-term disability, long-term disability, and life insurance plans available, 401(K) matching, profit sharing, paid time off, holiday pay, paid parental leave, TGIF benefit, student loan reimbursement program, and more!

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.